Leadership Team

We could talk about ourselves, but we’d rather talk about you.


Rich Waller

Co-Founder & Chief Experience Officer

I have been impressed with the urgency of doing. Knowing is not enough; we must apply. Being willing is not enough; we must do.

– Leonardo da Vinci

Some people see Rich Waller as a Big Data visionary. Others see him as a subject matter expert in industry verticals. They’re both right. Rich has held strategic leadership and management positions in a number of industry verticals including Technology, Investment, Real Estate, and Consulting. In each of those industries, it was clear to Rich that Big Data is just raw material that needs to be turned into knowledge before it’s useful, and that knowledge can be distilled into wisdom if you work with it the right way.

Before VisiQuate, Rich co-founded GreenRidge Consulting Group, a company that helped manage complex projects and delivered best practices to clients in the office/retail/industrial, resort/hospitality, residential, gaming, winery, and alternative energy industries. Rich also served as Global Product Manager at Siebel Systems, where he drove product strategy in Customer Order Management, Sales Force Automation, and SaaS initiatives.

Rich enjoys quality time with family and friends, along with quality food, quality wines, and is continually refining his search for the world’s best double espresso. Rich received a BS in Computer Science from UCLA.

Toasts occasionally


Dunks rarely


Travels frequently


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